If you have recently joined Facebook, you probably want to avoid making any mistakes that might put you on Facebook's bad side. There are many ways to avoid getting in trouble on Facebook, but knowing what to avoid will go a long way in helping you navigate the social networking site. This article will walk you through the dos and don'ts of Facebook. Read on for some tips to help you make the most of this social media website.
Make sure you don't annoy users by being overly personal on Facebook. Facebook has tools that can help you target your audience better. Try to stick to your niche. Otherwise, you may end up with boring users watching your posts. Make sure that you follow the rules set by Facebook when it comes to advertising and promotion on Facebook. The dos and don'ts of Facebook marketing are specific and actionable, but no one knows them all!
Posting on Facebook is easy, but remember not to spam people. Posting too frequently will make your audience uninterested and seem like spam. Facebook hates spam, so if you overdo it, you could end up with an account suspension. Also, try not to post promotional posts in bulk if you don't have to. Previously, businesses used Facebook as a free advertising option, but this is no longer the case.
Don't add people you don't know just to increase your popularity. It's not cool to add people without introducing yourself. Not only does it leave a bad impression, but Facebook punishes people who try to add friends without a proper introduction. And if you have a business, you should avoid spamming people with affiliate links. You're better off promoting your own products and services and avoiding these pitfalls altogether.
Keeping your content short is key to getting more engagement on Facebook. Posts that are too long or too short will likely be ignored by Facebook. Also, try to use different types of content to boost your page's visibility. Videos and photos are engaging, while links encourage interaction. Depending on your audience, the best posts are those that allow your fans to interact with the content. You can also make your posts interesting by ensuring that your fans can easily find them on Facebook.
When writing a post on Facebook, use a compelling CTA (call to action). This can be an image, video, or short paragraph. A compelling post can be a story, funny, motivational, strange, or even scary, but make sure it has a clear message. And remember to make every word count! You don't want to irritate your audience! But if you're trying to promote a product, make sure you don't use words that you wouldn't use in real life.