The Best Time to Post on Social Media For B2B Businesses

Using social media to promote your business can be a great way to drive traffic to your website. However, it is important to understand that the best time to post on social depends on your goals and audience. In general, the optimal frequency for Twitter is three to six times per day. For Facebook, the optimal frequency is one to two posts per day. For Instagram, the optimal frequency is once per day.

The most effective social media marketing strategy will include a well-optimized presence on all of your target platforms. The content you share should be relevant to your audience and will entice them to interact with you.

The best way to do this is to be consistent. Depending on your business, the ideal number of posts is a combination of the size of your audience and the type of content you are posting. If you have a smaller audience, you may only want to post a few photos or videos a day. On the other hand, if you have a larger audience, you can post more frequently. You can also schedule your posts with a service like IFTTT. These apps make it easy to schedule your posts for a particular period of the week.

Another important tip is to use the right social platforms for your business. LinkedIn, for example, is ideal for B2B companies because the platform is professional and enables you to join industry-related groups. For instance, you can join an online group that is dedicated to your specific industry and post there as often as you want. You can also use your LinkedIn profile to follow industry experts and other influential people, thereby gaining insight into the topics you are most interested in.

The social media world is crowded, so it's important to focus on producing content that your target audience will find useful. If you do not, you could end up wasting your time and money on a platform that your audience won't appreciate. To do this, you'll want to choose the right platforms for your business and produce high-quality content that will help you reach your business goals.

You'll also want to check your followers regularly. This will help you see what topics your customers are interested in and find potential customers in new locations. You should also look for media companies and influencers who can help you grow your social media presence. This is a smart way to increase the exposure of your brand and increase the number of referrals that you receive.

The average person scrolls through 100 meters of social media each day. The average Facebook page shares approximately 1.55 posts a day. You might be surprised to know that the average person will not engage with a post in the evening. That's because it's not the most appealing time for people to visit their social accounts. The most effective times to post on social are at the beginning and end of the workweek.

If you are in any of the following professions: Optometrist, Real Estate Agent, Travel Agent, Fashion Clothes or Accessories Supplier, Restaurant or Fast Food Business Owner, or Online eCommerce Store Owner, and you want professional management of all your social media accounts - contact CooCooSA today for a free consultation call to see how we can help you expand and improve your social media footprint.