Businesses have been left behind in the social media revolution. They've been slow to catch up and have missed out on a lot of potential opportunities and customers. There are still many businesses that have no presence on social media but they are now realising that they are missing out on something big. This blog will talk about smart ways to connect with people through the use of business social media accounts. Interact in Twitter Chats When it comes to social media, one of the smartest ways to connect with your audience is to begin engaging on the platform directly. By doing this, you can start to build relationships with potential customers and get a better understanding of their needs and wants. Additionally, you can also begin to create a strong presence on the platform, which can help you attract more followers and grow your business. Retweet on Twitter One of the best ways to connect with your audience is to retweet on Twitter. This is a great way to show your followers that y...

In 2023, the world is going to be a very different place. Social media has changed the way the world works, and a killer social media strategy can have a big impact on your business. Here is a few benefits of a killer social media strategy for 2023. If you want to scale your business in 2023. Here is some predictions for our clients from CooCooSA; Increased brand awareness As we move into 2023, it's important for businesses to start thinking about their social media strategy for the year. A killer social media strategy can do wonders for a business, increasing brand awareness and helping to reach new audiences. There are a number of benefits to having a strong social media strategy, but increased brand awareness is one of the most important. With more and more people using social media, it's imperative that businesses are able to reach them where they are. A strong social media strategy can help to increase brand awareness and make sure that your business is seen by the right people. G...

Using social media to promote your business can be a great way to drive traffic to your website. However, it is important to understand that the best time to post on social depends on your goals and audience. In general, the optimal frequency for Twitter is three to six times per day. For Facebook, the optimal frequency is one to two posts per day. For Instagram, the optimal frequency is once per day. The most effective social media marketing strategy will include a well-optimized presence on all of your target platforms. The content you share should be relevant to your audience and will entice them to interact with you. The best way to do this is to be consistent. Depending on your business, the ideal number of posts is a combination of the size of your audience and the type of content you are posting. If you have a smaller audience, you may only want to post a few photos or videos a day. On the other hand, if you have a larger audience, you can post more frequently. You can also sche...

Creating videos is a great way to promote your business and your products. You can use the videos to tell stories, show the process of how to do something, or show off your products. You can also use the videos to create an atmosphere of fun and excitement. How-to videos Whether you're looking to generate leads or build brand awareness, how-to videos are a great way to engage your followers. But they're not the only type of video to use for social media. For instance, breaking news and explainer videos are among the most popular types of videos on Twitter. They're short and easily digestible. These types of videos are also easy to share. How-to videos are also popular on YouTube. According to surveys, "how-to" searches on YouTube increase 70 percent each year. You can use these videos to help your audience learn about new products or get familiar with a company's culture. Videos should start with a hook. This could be a punchline, a thought-provoking question, or an engaging visual. Ma...

Using videos on your business's social media pages can help you promote your business and get your name out there. When you use a video you can tell a story and give people a better idea of what you do and why they should want to purchase what you have to offer. You can also promote events, teach users how to do things, show them how to use products, and even explain what you do. Product videos Creating and using product videos on your business's social media pages can be a great way to boost conversion rates. This type of marketing can also be used to create brand awareness. Before filming your next video, you should have a plan in place. This includes a script and storyboard. You should also think about the lighting and location. You will want to be sure to capture the essence of your products and brand in a way that is both visually appealing and entertaining. To ensure that your video reaches its full potential, you should have a clear and consistent call to action. This can be as ...

Whether you're a startup or a big brand, there are some things you should consider when posting on social media. The key is to keep your audience in mind and think of ways to engage them. Here are a few ideas to get you started. Sharing quotes is a great way to connect with your audience. It is also an effective way to promote your business. You can post the quote and include a link to your website or blog. This will help people become more interested in your product. Another good way to connect with your followers is to host a Facebook Live Q&A session. This is a great way to interact with your followers and connect with new people in the industry. You can share quotes from speakers at the event or provide a general answer to questions you receive. You can also promote other relevant content. You can get more creative with your social media content by incorporating infographics. This is especially important if you're trying to convey complex ideas. These can be reports, statistics...

Having a digital marketing agency can be a great way to grow your business. This type of agency has many advantages, such as saving you time and money and offering specialized skills. However, it can also be daunting. Here are some tips to help you make the most of your agency's resources. The best part about hiring an agency is that you can outsource most of the tasks. These include things like hiring, payroll, accounting, and marketing. The cost of outsourcing will vary from company to company, but the average freelancer will charge between R500 and R2000 an hour. When it comes to the best way to attract new clients, having a clear message is a must. This is because most potential clients are looking for a simple process that will get them what they need. You can accomplish this by focusing on one or two main marketing verticals. These niches can help you stand out from the competition. You may also consider partnering with other agencies in your industry. This can reduce your risk a...

Trying to sell products and services online can be difficult. You need to build a following, promote your brand, and keep your customers engaged in order to succeed. The internet is a great place to do this. But there are mistakes that you can make that can hurt your business. Thankfully, there are steps you can take to avoid making these mistakes. One of the biggest eCommerce marketing mistakes is not using social media as a customer service channel. If your customers come to your profile to ask questions or give you feedback, it is important to respond. If they feel like you are not engaging them, they may think that you do not care. Aside from the fact that it is rude to ignore someone, it can also damage your brand. Another eCommerce marketing mistake is not providing helpful and detailed descriptions. Providing customers with a good product description can increase conversion rates and increase average order value. You can include features, technical details, and promotional infor...

If you want to make your social media campaigns effective, it's imperative that you understand the basics of social media management. These fundamentals cover topics such as Content Strategy, Managing images, and digital assets, and targeting your audience on their preferred platform. This article will provide you with the knowledge you need to get started. Content strategy A content strategy is a plan for your content. It should be based on your business objectives and goals. If you can create a plan that's specific to your business, it will be more effective and productive. Managing images The process of creating, using, and managing images is becoming more complicated. With the number of images growing exponentially, it is imperative for organizations to find a digital asset management solution that is reliable, scalable, and alleviates major pain points. Using good image management software can increase productivity and streamline team collaboration. Managing digital assets When it...

If you want to make your audience say yes, you need to use a number of techniques that will compel them to listen. These methods include Social proof, active listening, polls, and Empathy. You can use all of them to create a more receptive audience. Social proof Social proof is a powerful tool for engaging your audience. By displaying customer testimonials and resharing these stories, your business will become more credible and trustworthy to your potential customers. It can also increase the number of visitors to your website. Empathy If you want to connect with your audience and gain their trust, you need to make them feel as though you understand them. You can do this by creating a genuine connection and relating to their situation. Your audience will appreciate this and appreciate the effort you put into building their empathy. Active listening Active listening helps you understand what your audience wants and needs, and it can be an effective way to create more engaging content fo...